“Room for smarm in your latte?” Isn’t there something creepy about Starbucks’ CEO Howard Schultz having [in Politico's words] “asked his Washington-area employees to write ‘Come Together’ on each customer cup today, tomorrow and Friday, as a gesture to urge leaders to resolve the fiscal cliff”? Did Schultz take a poll of his employees–sorry, “partners,” he calls them–before
ordering pressuring asking them to join in this lobbying effort? What if he were, say, the CEO of Chick-fil-A and he “asked” his “partners” to write “Preserve the Family” on the outside of cups and containers?
But this is a bland, uplifting message, you say, like “peace” and “love.” Not that bland. Schultz says he’s moved to act because
our elected officials in Washington D.C. have been unable to come together and compromise to solve the tremendously important, time-sensitive issue to fix the national debt
“Fixing the debt” is hardly an uncontroversial imperative. There are, for example, economists who object to the “austerity” it requires. (Schultz could order baristas to write “F–k Krugman” on their cups–now that might have some impact.) There are also activists on both sides who argue, with varying degrees of sincerity, that going over the “fiscal cliff”– the “time-sensitive” part Schultz mentions– is better than “coming together” on one of the deals that’s being talked about. There are even those who note that going over the cliff is a way to “fix the debt,” since the “cliff” is made up of tax increases and spending cuts.