The New York Times, which famously insists on the accuracy of its reports, was red faced Sunday after being fooled by a hoax online editorial posted under the name of ex-boss Bill Keller.
The editorial, titled “WikiLeaks, a Post Postscript,” was purportedly published over the weekend by the Times and in every way appears to be the real thing from Keller, who until last September was the paper’s executive editor.
The article appeared on a web page built to replicate the Times’ popular website, right down to perfectly working links to the rest of the site.
It was so realistic that none other than the newspaper’s technology editor Nick Bilton posted the link on his Twitter account, calling the apparent defense of Julian Assange’s controversial organization an “important piece.”
“THERE IS A FAKE OP-ED GOING AROUND UNDER MY NAME, ABOUT WIKILEAKS. EMPHASIS ON ‘FAKE.’ AS IN, NOT MINE,” Keller, now a writer on the paper, tweeted to set the record straight.